Case Study

AI Strategy & Consulting

AI Services

The Cheapest AI Project Is the One You Decide Not to Build

Most AI budgets are spent before anyone has established where AI actually pays. We work the other way round: study how the business already operates, map where AI saves time, cuts cost or grows revenue, rank each opportunity by feasibility, effort and impact, then say plainly whether to build, buy or wait.

During the engagement we use TransformIQ, our opportunity-discovery platform, to rank and pressure-test every idea. It places each candidate on the same two axes, impact against effort, so quick wins separate from low-priority work before anyone commits a budget. The platform doesn’t make the decision. It makes the reasoning visible.

Single Image
Services
AI Strategy & Consulting, Opportunity Audit
Scope
SMB owners, executives, agencies, funded startups
Engagement
AI opportunity audit and prioritised roadmap
Design system
Written roadmap: priorities, effort, outcomes, tools
Problem yellow bulb icon
Problem

Leaders know AI should be doing something for them, but not what, not where, and not at what cost. So the decision either stalls for another quarter or jumps straight to building the most visible idea in the room, which is rarely the one that pays.

Solution green bulb icon
Solution

A short, structured engagement that maps the real workflows, scores each opportunity on feasibility, effort and impact, and returns a ranked roadmap with a build, buy or wait call on every item, whether the build happens with us or not.

Single Image
The Project

The Difference Between an Opinion and a Decision

Anyone can produce a list of places AI might help. Turning that list into a decision means the opportunity has to come from how the business actually operates rather than a vendor’s feature page, it has to be ranked against the alternatives, and it has to be checked against whether the team has the time, skills and data to execute it. So the work is deliberately unglamorous: we interview the people doing the job, review the tools and data already in place, and return a written roadmap you can act on immediately or hand to any team.

Interface Architecture

How the Roadmap Is Put Together

The engagement moves through four stages, from how the business actually runs today to an agreed first step. Each stage narrows the list, so by the end every opportunity on the roadmap has been ranked against the alternatives and checked against whether the team can execute it

Discovery interviews & workflow review

We talk to the people who do the work and map how the business runs today, not how the process document says it runs.

Opportunity analysis & prioritisation

Each candidate is scored on technical feasibility and business value, then ranked by impact against effort rather than by enthusiasm.

Roadmap, recommendations & ROI

A written plan with priorities, estimated effort, expected outcomes, recommended tools and a build, buy or wait call on each item.

Review session & next steps

We walk the roadmap through with you, take the challenges to it, and agree what actually starts first.

What We Build

What the Engagement Puts in Your Hands

A Ranked Opportunity Audit

Every candidate placed on impact and effort, so the conversation moves from “could we?” to “which one first?”

A Build-Versus-Buy Call

Some things are worth building. Most are cheaper bought, and a few are worth waiting on. We say which is which, and why.

Tools Matched to the Team

The right tool for a five-person operations team is rarely the one that wins enterprise bake-offs. Fit to the people using it comes first.

Effort and ROI Estimates

Each priority carries an estimate of effort, expected outcome and what it displaces, so finance has something to work with.

Proof-of-Concept Planning

For anything genuinely uncertain, a scoped pilot with a defined success test, so the next decision is made on evidence.

A Plan That Survives Without Us

The roadmap is written to be handed to any team, in-house or otherwise. There is no lock-in dressed up as a deliverable.

No items found.

Ready to move from confusion to

 clarity?